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This Corporate Battle Over CNN Shows How Flawed US Journalism Now Is.

Late Thursday, as rumors swirled regarding a shooting at Brown University, CNN’s Kaitlan Collins took to social media, pointing out the conflicting information and guiding the public to her network’s 9pm newscast.

While CNN is certainly not a flawless news source, her message resonated for a lot of people. It remains one of the broadcasters where you can find reality-based and largely reliable reporting – notably during crises such as the one unfolding in the vicinity of a New Hampshire storage facility.

An Uncertain State During a Corporate Struggle

Yet CNN, now middle-aged, finds itself in a vulnerable situation as two massive media empires battle over ownership of its parent company, Warner Bros Discovery.

Whatever the outcome, the future of CNN has been drawn into a high-stakes game of business acquisition, instead of as a question of what benefits the news-consuming public.

“Here is one more case of the profound systemic issues with roots in decades of policy decisions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the Pennsylvania University.

The debate about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a larger point.

“It gets presented as a financial tale with key players as the protagonists, but there is scant discussion of the public interest,” Pickard explained.

A Further Element: Donald Trump

This situation is complicated by Donald Trump’s opinions about a network he has frequently denounced as perhaps his main “fake news” adversary.

Recall the cries of “CNN sucks!” at the president’s rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in White House briefings.

Trump now claims that the network requires new ownership. You can read that as ownership that will protect him from negative coverage and examination. That is part of why he appears to support Paramount Skydance, which has made a hostile bid.

There is a basis to like that company more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.

The company, owner of CBS News, also recently placed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.

A Possibility of Continued Turmoil

Significantly, if Netflix is successful, CNN and other cable outlets would first be spun off into a separate entity. That would be a welcome development to many at the network, but it’s far from a guarantee of stability. That setup could position CNN for a future sale. There is no finish line.

According to Timothy Wu, a lot of this is illegal, anyway. The influential voice of big tech’s dominance stated that anti-trust laws should block both deals.

“Both acquisition attempts would be bad for the country, and both should be opposed by regulators,” Wu argued.

The Bigger Problem and a Path Forward

No matter the outcome regarding CNN, the larger issue remains.

“Our current system is a highly system hostile to democracy, but we ought not succumb to the belief that change is impossible,” Pickard noted. Policy decisions – originating in the 1930s and 1940s – helped to create this profit-obsessed monster, and revised policy decisions can fix it.

Will that happen in an era where the top communications regulator will not confirm that the agency is independent? Overhaul is very unlikely now, but that doesn’t mean it will not happen in the future.

Policies that bolster independent news organizations, reinforce local journalism, subsidize public media, and outlaw the concentration of media power in very few hands are achievable – they are essential for a healthy democracy.

Regarding media ownership, bigger isn’t better. And news organizations like CNN shouldn’t be pawns in the most recent corporate chess match.

BL
The writer

Brian Lyons

A digital strategist with over 8 years of experience in SEO and content marketing, passionate about helping businesses grow online.

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